Objective: to identify the main ideas in Judith Williamson’s Decoding Advertisements and Stuart Hall’s “The West and the Rest: Discourse and Power.”
Estimated time: 1-2 hours
Due by: 9:00 a.m. Wednesday, March 4th
Part 1—Viewing and Reading
- Watch the “Ferdinand de Saussure and Structural Linguistics” video.
- Re-watch the “Stuart Hall – Race, Gender, Class in the Media” Al Jazeera video again if you need a refresher.
- Read the Decoding Advertisements: Ideology and Meaning in Advertising excerpt by Judith Williamson.
- Read your annotations from “The West and the Rest: Discourse and Power” by Stuart Hall.
Quote 1-2 sentences from each of the readings that you believe represent the main idea of the essays. Post your response as a comment below.